The Founder Roundup

Put Obstacles in Perspective

Startup Founder Daily Beehiiv

Putting Obstacles in Perspective

Problems look scary before we start them. That's why it's tempting to procrastinate and delay. Some things well and truly suck in the moment, but are insignificant in retrospect.

Will this problem be a big deal in 3 months? In 3 years? Put your obstacles in perspective. Don't let your mindset be so tethered to your current state.

Welcome back to the Founder Roundup! Thank you to all our new subscribers. We're so glad to have you here.

We featured another batch of great founders last week. Check out their profiles below.

Our application form and website got a bit of makeover this week. If you have the time, I would appreciate any and all feedback. You'd be helping this woefully untechnical founder out!

Weekly Wisdom

Don’t be afraid of anyone. The worst someone can say to you is no, and those get easier to hear as you move forward. Someone once told me it usually takes 99 “nos” to get to a “yes.” It’s a perseverance game, not so much of a talent game.

Evan Wain, Co-Founder of Ordr

Startup School

If you've recently incorporated, you may be asking yourself "what comes next?" Make sure your company gets off to a strong start by tackling these 9 tasks.

Founder Roundup

Emilio Di Marco, Founder of Aument

Meet the founder making marketing effortless for online stores. Throughout his career, Emilio has been building companies. After stints at WeWork, Corona, Stella Artois, and SAP, he is turning his attention to streamlining ecommerce marketing.

Aument is a toolbox of automations that allows brands of any size to set up plug-and-play actions that drive purchases at the click of a button. Aument takes on data analysis and audience segmentation so that busy ecommerce leaders can simply sit back and watch their sales, engagement, and revenue skyrocket

It’s free to get started. Head over to their website to learn more!

Evan Wain, Co-Founder of Ordr

Meet the Founder eliminating stadium lines. Evan is a massive sports fan. He has also always wanted to build something that could be enjoyed by others– and support him and his family.

Evan met his Co-Founder, Jade, at Startup Edmonton. The two of them decided to change the way people interact with and experience a stadium. With that, Ordr was born.

Ordr is a mobile payments platform that allows guests to order food to and from their seat. Not only is this convenient for the fan, it also increases stadium revenues by removing purchase friction such as lines and missing in-game action.

Ordr has already experienced rapid adoption, and has just inked a partnership with SpotOn to expand their access to stadiums throughout North America. Next time you’re at a participating stadium, keep your seat and Ordr your food and beverage through Ordr.

Ordr is currently raising a pre-Series A round of financing. If you or someone you know wants to be a part of the next evolution of sporting events, reach out to the Ordr team.

Irete Hamdani, Founder of askBelynda

Meet the Founder making sustainable shopping simple. Irete's entrepreneurial journey started with her own personal journey to live a more sustainable life.

She has deep technical experience ranging from software development, solution architecture, pre sale, product management, and business operations. Irete decided to combine passion with experience to create askBelynda.

Consumers are missing a quick, identifiable, trustworthy way at the point of sale to understand how sustainable their purchase is. With the askBelynda Google Chrome Extension, environmentally-minded consumers can quickly find and buy high-quality, reliably-sustainable products while shopping online.

Simply shop Amazon as usual, and askBelynda will pop up with suggestions. Download the Chrome extension today!

When starting a newsletter, there are plenty of choices. But there’s only one publishing tool built to help you grow your publications as quickly and sustainably as possible.

beehiiv was founded by some of the earliest employees of the Morning Brew, and they know what it takes to grow a newsletter from zero to millions.

The all-in-one publishing suite comes with built-in growth tools, customization, and best-in-class analytics that actually move the needle - all in an easy-to-use interface.

Not to mention—responsive audience polls, a custom referral program, SEO-optimized webpages, and so much more.

If you’ve considered starting a newsletter, there’s no better place to get started and no better time than now.

Community Corner

Looking for work? If you're startup-curious, but haven't taken the plunge yet, we'd love to help you find your next role. Provide us with some basic information here.

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Calling all book nerds. We think every founder should read these 17 books.

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